Skip to content

A closer look

A daily ritual

Koomi & Friends Journal

→ Short daily prompts make room to explore feelings, friendships, mistakes, and who they're becoming.

→ A familiar start, with something new each day. Every entry begins with the same feelings check-in, with the Rainbow Feelings Bookmark to find the right word, followed by a changing story, question, activity, or memory prompt.

→ Takes a few quiet minutes, better in the evening. Undated, so a skipped day never means falling behind.

Free play

Bloom Cards

→ Four emotional intelligence decks. Growth Mindset, Big Feelings, Self Identity, and Self Care: a deck for whatever they're curious about or working through.

→ Three ways to explore every idea. Learning Cards help children understand it, Activity Cards let them try it, and Affirmation Cards help them practice kind, encouraging self-talk.

Curiosity stays in the child’s hands. With no required order and nothing to complete, children can explore freely, stop when they want, and return whenever something feels relevant.

Better together • two products, one practice

What starts on the page grows with the cards.

The journal plants small seeds: a feeling to name, a mistake to learn from, or a moment they felt brave. When something catches their curiosity, Bloom Cards give them more ways to explore it.

Questions, answered.

Still wondering if the bundle fits your family? We've got you!
The Bundle
Can children use the bundle by themselves? Plus

Yes. Both are designed for children ages 6 to 12 to use on their own. Younger children may like company at first, especially with the cards, and older ones can take the lead. What a child shares from their journal is always their choice.

How do they work together? Plus

The Journal and Bloom Cards have been designed to work as one connected daily practice of emotional intelligence, where the same emotional skill is practiced in multiple ways.

The journal introduces new ideas through a short daily practice. Bloom Cards let children go deeper with the matching deck: Growth Mindset, Big Feelings, Self Identity, Self Care. Both products use the same emotional language and the same six characters, creating one consistent experience.

Is there a required order? Plus

There's no wrong place to begin. Follow what your child reaches for: the journal in the evening, or a deck whenever they feel like it.

Is the Bundle only about feelings? Plus

No! Children also explore confidence, identity, friendships, mistakes, resilience, gratitude, rest, movement, and kind self-talk.

Can siblings share the bundle? Plus

The Bloom Cards can easily be explored together or shared between siblings. The journal is designed as one child’s private space, so we recommend one journal per child.

Shipping and returns
When will I receive my order? Plus

Once you place your order, please allow 1–2 business days (Mon–Fri, excluding holidays) for us to process it. As soon as your items have shipped, the delivery time for our Standard Shipping option is an additional 2–5 business days.

Please note that delivery times are estimates and may vary slightly due to factors outside our control, such as carrier delays or peak shipping periods.

What if it is not right for us? Plus

All our physical products include a 30-day satisfaction guarantee from delivery. We just ask that you cover the cost of return shipping, unless the return is due to an error on our part, such as receiving a defective order. For peace of mind, we recommend using a trackable shipping method. Visit our return and refund policy page for more details.

  • 5 stars: 13 (93%)
  • 4 stars: 1 (7%)
  • 3 stars: 0 (0%)
  • 2 stars: 0 (0%)
  • 1 star: 0 (0%)
This is a bundle with no reviews of its own. The merchant set it to show reviews from the products it includes.
N
Natalie C.
Daughter loves it

We were one of the test families before it launched. Honestly didn't think my daughter would stick with it but she uses it all the time now. She loves the six characters, picked her favorite right away and gets so excited when she spots her on a page. She says that it feels like fun and it helps her think about the good and the bad things that happen during the day. I’ll be happy to get another one once she finishes this one.

C
Camila T.
Such a great idea

My son received one of the early copies to test, and we mostly use it before bed. The feelings check-in makes it easier for him to get started, and the bookmark has helped him find new words for how he is feeling. Some nights we simply complete the page, but on other nights he ends up sharing far more about his day than I would normally hear.

A
Aisha T.
Great journal

We got to try it early and I gave this journal to my 8 year old daughter. It's a nice little routine for us now either after school or in the evenings. The prompts are a good mix, some are quick and silly and make her laugh, others make her stop and think. I also like that there are 2 pages for each day which gives real room to write or draw compared to other journals we tried in the past that had only one page and felt cramped.

A
Abby R.
helpful tool!

these have been really great to use with my 6-year-old who has been struggling with anxiety, low self-esteem, and negative self-talk. He connected with the growth mindset concept in particular. Some of the cards felt a bit repetitive, but there is a lot of "meat" in the set. Happy with this purchase!

J
James
Worth every dollar

I bought Bloom Cards for my daughter, and they’ve really helped her work through big feelings. Within a week, she was able to describe her emotions more clearly and explain why she feels the way she does. These cards have been a wonderful purchase and are now part of our daily routine.

J
Jessica
Such a simple idea, but so powerful

Excellent product my daughter loves her Bloom Cards and uses them every day. She’s really engaged with the activities and often brings up what she’s learned in our conversations.

D
David
Love the cards, delivery could be faster

I love the quality and the thought put into Bloom Cards. My kids use the cards 2-3 times a week, and it’s sparked great conversations about how they feel and how to take care of themselves, mentally and physically. The only reason for 4 stars is the shipping delay, but the product itself is excellent.

C
Chloe
More than I hoped for

I was most interested in the self identity topic for my daughter since she was struggling with some comments at school. I can already see her feeling more confident and handling tricky situations with other kids better. I’m really glad we found something that not only boosts her self-esteem but also helps her learn other important skills along the way.

S
Sarah
A great gift

I bought this set for my grandson’s 7th birthday, and it’s been wonderful hearing him share what he’s learned and which activities he does each day. It has already made such a positive impact on him.

A
Amanda L.
My kids love the growth mindset folder!

It’s been such a joy watching my 6 & 8 yo get excited about learning and setting up each activity. I’m so happy that I finally found a product that covers different aspects of emotional intelligence - not just feelings!

A
Alex &.J.
Mistakes don’t scare our son anymore

We were part of the month-long trial, and it couldn’t have come at a better time. Our son was really struggling with perfectionism and giving up easily. The learning cards helped him understand what a growth mindset is, and why mistakes are part of learning. He likes to pull an affirmation card before starting homework that says ‘All things are difficult before they are easy’ and keeps it on his desk while he works. It’s such a simple routine, but it’s completely changed how he approaches challenges.

T
Thomas
Helped me be a better dad too

I wasn’t raised to talk about feelings or mindset. Bloom Cards gave me the structure I needed to start those conversations with my son. The learning cards guide us, the activity cards make it engaging, and the affirmations leave us on a positive note. It’s helped me show up in a more intentional way, and I feel more confident supporting him as he grows.

S
Sandra
Amazing toolkit!

Bloom Cards have been such a beautiful addition to our daily routine. My 8 years old daughter looks forward to picking a card each morning, it opens up important conversations we wouldn’t have had otherwise. The activities are engaging, and have helped her express her feelings, build confidence, and discover more about herself. As a mum, I love knowing that we’re building emotional resilience in a way that feels fun and natural. Highly recommend for any parent wanting to raise a thoughtful, emotionally aware child.